Applications
LevelUp Brand Applications
This guide shows how to apply the LevelUp Media visual identity across digital interfaces, social media and broadcast graphics, business cards, letterheads and pitch decks. Each section gives the exact color, type and logo-placement rules, plus direct links to the official templates and a business card generator.
Digital & Web Interfaces
Digital interfaces must follow a light, quiet, generous aesthetic. Backgrounds should remain clean (#FFFFFF or #FAFAFC), with hairline rules (1px solid #E5E7EB) and generous whitespace.
- Backgrounds: Prefer white or near-white fields. Never build full-screen dark glowing ambient gradients.
- Buttons & Links: Use Blue Orchid (
#3343FF) for primary interactive states and text links. - Headlines: Set Radio Canada Big displays large, tight, and bold (-0.03em letter spacing).
- Reading Measure: Keep body paragraph measure strictly between 65–75 characters (max width 680px - 720px).
Brand Collaterals & Stationery
Divided specifications and direct download links for all official LevelUp Media corporate collaterals, print stationery, and marketing assets:
1. Business Card Specification & Generator
INTERACTIVEStandard 89mm × 51mm print format. Enter employee name & designation below to generate a production-ready print layout, or download PDF/JPEG directly.
2. Official Corporate Letterhead
STATIONERYOfficial corporate letterhead templates (A4 / US Letter format) for official company correspondence, executive communications, agreements, and statements.
3. Sample Social Media Creatives
CAMPAIGNSCurated library of 1:1 square highlight and statistics post creatives. Designed for Instagram, LinkedIn, and X feeds with bold type hierarchy and dynamic photography.
4. Digital Pitch Decks & Sport-Specific Palettes
PRESENTATIONSBuilt on 16:9 widescreen canvas, utilizing large Radio Canada Big headlines and Space Grotesk statistics with dedicated sport domain palettes:
- Football Decks: Dark Green (Pitch Green
#014E3D) and Light Green (Electric Green#A6E35F). - Cricket Decks: Blue (
#3343FF) and Yellow Gold (Trophy Gold#FFC845). - Parent Company: Blue (
#3343FF) and Light Green (#A6E35F).
Frequently Asked Questions
How should LevelUp digital interfaces look?
Light, quiet and generous: white (#FFFFFF) or near-white (#FAFAFC) backgrounds, 1px hairline rules (#E5E7EB) and plenty of whitespace. Use Blue Orchid (#3343FF) for primary interactive states and links, and never build full-screen dark glowing gradients.
What reading measure should body text use?
Keep body paragraphs between 65 and 75 characters per line, at a maximum width of 680px to 720px.
Where does the logo go on social and broadcast graphics?
Place the U symbol in the top-right or bottom-right safe margin, with at least 32px of padding.
Which colors do the sport-specific pitch decks use?
Football decks use Pitch Green (#014E3D) and Electric Green (#A6E35F). Cricket decks use Blue (#3343FF) and Trophy Gold (#FFC845). Parent-company decks use Blue (#3343FF) and Light Green (#A6E35F). Decks use a 16:9 canvas.
Can I create a LevelUp business card here?
Yes. This page includes a business card generator, and the business card package is listed in the Asset Index.
Social Media & Broadcast Overlays
For social highlight reels, video lower-thirds, and broadcast graphics, place the logo in designated safe margins with clear visual contrast: